Galia Fuchs
Papers
3
Total Citations
264
H-Index
3
About
Galia Fuchs is a leading researcher at the forefront of technology adoption in the hospitality industry, with a particular focus on service robots and artificial intelligence. Her work critically examines the intersection of human-robot interaction, consumer behavior, and strategic management in hotels. Dr. Fuchs has made seminal contributions by identifying the key psychological and operational factors that drive both customer acceptance and managerial willingness to implement robotic technologies. Her most-cited study (135 citations) provides a global perspective on the intentions of hotel managers to adopt robotic solutions, while her subsequent work (76 and 53 citations) explores the pivotal roles of perceived risk, information security, and the utilitarian versus hedonic values that shape customer behavioral intentions toward these innovations. Through rigorous empirical research, she has demonstrated that for successful integration, hotels must balance functional benefits with emotional and experiential values. Dr. Fuchs’s research is highly influential for practitioners and scholars alike, offering a crucial roadmap for the future of automated hospitality services.
Research Focus
Key Achievements
Top Papers
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