Lara Ditrich
Papers
1
Total Citations
27
H-Index
1
About
Lara Ditrich’s research sits at the intersection of organizational behavior, technology adoption, and human–machine interaction. Her work is particularly concerned with how employees develop positive attitudes toward emerging digital technologies—such as robotics and AI—in the workplace. In her most-cited study, a pre-registered quasi-experiment published in 2023, Ditrich demonstrated that enactive mastery experience—hands-on, successful interaction with a new technology—significantly improves attitudes toward that technology by boosting users’ self-efficacy. This finding, which has already garnered 27 citations, offers a practical, evidence-based pathway for organizations seeking to ease technology adoption without relying on passive observation or top-down mandates. Ditrich’s contributions are notable for their methodological rigor and their direct relevance to real-world challenges in digital transformation. By foregrounding self-efficacy as a psychological mechanism, she provides both researchers and practitioners with a clear lever for intervention. Her work is increasingly cited in studies on workplace learning, human–robot collaboration, and technology acceptance, marking her as a rising voice in the behavioral science of innovation.
Research Focus
Key Achievements
Top Papers
- 1