Deepak Ramanan Veera Raghavan
Papers
2
Total Citations
8
H-Index
1
About
Deepak Ramanan Veera Raghavan is an emerging researcher whose work sits at the dynamic intersection of service robotics, hospitality management, and consumer behavior. His scholarship focuses primarily on how robotic technologies are reshaping the restaurant industry, particularly within developing economies where robotic dining establishments are experiencing rapid growth. Raghavan's most notable contribution examines whether robotic service quality drives meaningful customer engagement behaviors, exploring the psychological mechanisms — including emotional attachment and customer engagement — that connect diners to robot-staffed restaurants. This work, which has already garnered 7 citations since its 2024 publication, offers timely insights into a largely uncharted frontier of hospitality research. His follow-up investigation advances this line of inquiry further by probing how robotic service quality influences price insensitivity, competitive resistance, and word-of-mouth advocacy, introducing psychological ownership and alternative attractiveness as key theoretical lenses. Together, these studies position Raghavan as a thoughtful voice in understanding not merely whether customers accept service robots, but how deep and commercially meaningful that acceptance becomes. For students and hospitality scholars exploring the future of automated service environments, his research provides a rigorous empirical foundation for understanding the human side of robot-delivered dining experiences.
Research Focus
Key Achievements
Top Papers
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- 2