Sameer Hosany

Papers

Total Citations

166

H-Index

About

Sameer Hosany is a leading scholar in consumer behavior and marketing, with a particular focus on the emotional and experiential dimensions of consumption. His research explores how consumers interact with emerging technologies, such as artificial intelligence and augmented reality, and the implications for brand engagement and decision-making. One of his most influential works, "Consumer interaction with cutting-edge technologies: Implications for future research" (2021), has garnered 166 citations, establishing a foundational framework for understanding the psychological and behavioral impacts of tech-driven consumer experiences. Hosany’s contributions extend to the study of destination marketing, where he has examined the role of emotions in tourism and travel choices, bridging the gap between marketing theory and practical applications. His work is widely cited, reflecting its impact on both academic discourse and industry practices. Through his research, Hosany has shaped how marketers and scholars approach the intersection of technology, emotion, and consumer behavior, making him a key voice in the evolving landscape of digital marketing and experiential consumption.