Dingjun Li

Papers

Total Citations

704

H-Index

About

Dingjun Li is a pioneering researcher in human-robot interaction, with a particular focus on how cultural differences shape our responses to robotic systems. Her groundbreaking work explores the intersection of robot design, communication, and cross-cultural psychology, demonstrating that a robot’s appearance and the nature of its task significantly influence user acceptance across different societies. In her highly cited 2010 study (487 citations), she established a foundational framework for understanding how cultural context moderates the effect of robot aesthetics on user trust and engagement. Li further advanced this field by investigating how communication style—whether direct or indirect—affects a person’s willingness to follow a robot’s recommendations, revealing critical insights for designing culturally adaptive social robots (217 citations). Her research has profound implications for global deployment of service and companion robots, ensuring they are not only technically capable but also socially and culturally attuned. Through her cross-cultural lens, Li has become a key voice in making robotics more inclusive and effective worldwide.