OTHER
When robot appearance and service style interact to influence customers’ willingness to pay: The mediating role of perceived restaurant quality
Stephanie Hui‐Wen Chuah, Joaquim Dias Soeiro
- Year
- 2025
- Citations
- 24
Keywords
Willingness to payBusinessService qualityMarketingQuality (philosophy)Service (business)Style (visual arts)AdvertisingPsychologyHospitality industry
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