Suh-Young Irene Park
Papers
1
Total Citations
2
H-Index
1
About
Dr. Suh-Young Irene Park is a rising scholar in travel technology and consumer behavior, whose work illuminates the subtle psychological impacts of digital security measures on travelers. Her research centers on the intersection of human-computer interaction and tourism, exploring how ubiquitous online authentication tools shape decision-making processes. In her most-cited study, "The Effect of CAPTCHA Exposure on Traveler's Online Behaviors" (2022), Park investigates a novel question: whether the mere presence of a CAPTCHA before a travel booking influences subsequent user actions. By examining the travel decision-making context, she reveals how this routine security step can alter traveler confidence, trust, and willingness to complete transactions. Though early in her career with 2 citations on this work, Park's research addresses a critical gap in understanding the unintended consequences of cybersecurity protocols on consumer experience. Her findings carry practical implications for travel websites and e-commerce platforms seeking to balance security with seamless user journeys. As digital authentication becomes increasingly pervasive, Park's work offers timely insights into the hidden costs of online protection, marking her as a thoughtful contributor to the evolving dialogue on technology's role in shaping modern travel behavior.
Research Focus
Key Achievements
Top Papers
- 1The Effect of CAPTCHA Exposure on Traveler's Online Behaviors2 citations · 2022