Gislaine Cristina Batistela

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About

Dr. Gislaine Cristina Batistela is a leading researcher in business process management and digital transformation, with a particular focus on Robotic Process Automation (RPA). Her work critically examines how organizations can strategically adopt automation technologies to improve operational efficiency. In her highly regarded 2022 study, "An analysis of the benefits, challenges and methods of process selection to adopt robotic process automation," Dr. Batistela provides a comprehensive framework for evaluating which business processes are suitable for RPA implementation. This research has become essential reading for practitioners and academics alike, offering practical guidance on navigating the complexities of automation adoption while highlighting both the transformative potential and the inherent challenges. By systematically analyzing selection methods, she has helped bridge the gap between theoretical automation concepts and real-world application. Her contributions are particularly valuable for organizations seeking to avoid costly implementation failures, making her work widely cited by researchers exploring the intersection of technology and business process optimization. Dr. Batistela continues to shape how enterprises approach digital workforce integration.